DemoPolish vs Loom: Which Do You Actually Need?
They Solve Different Problems
This isn't really a head-to-head competition. DemoPolish and Loom do fundamentally different things:
Loom is a screen recording tool. It captures what you do on screen, with your voice, and generates a shareable link. What you record is what you get.
DemoPolish is a screen recording polisher. It takes recordings (from Loom or any other tool) and transforms them — rewriting narration, adding professional AI voiceover, and outputting a polished demo.
One captures. The other transforms. You might even use both together.
Quick Comparison
| Feature | DemoPolish | Loom |
|---|---|---|
| Primary function | Polish recordings into demos | Record your screen |
| AI voiceover | Yes — rewrites script + narrates | No |
| Script rewriting | Yes | No |
| Screen recording | No (upload from any recorder) | Yes (browser + desktop app) |
| Auto-enhancement | Yes (full audio polish) | No (basic trim/edit) |
| Free plan | Free trial | 25 videos, 5-min limit |
| Paid starting price | $19/mo | $12.50/mo |
| Output quality | Professionally narrated demo | Raw recording with your voice |
| Best for | Polished product demos | Quick team updates |
When to Use Loom
Loom is the right choice when:
- Quick async messages — telling a teammate about a bug, sharing feedback, explaining a decision
- Internal team updates — no one cares about audio quality in a standup recording
- Bug reports — show the problem, narrate what's happening, share the link
- Casual screen shares — anything where speed matters more than polish
- Collaboration — Loom's comment and emoji reaction features make async communication interactive
Loom excels when the content is disposable or internal. You record, share, move on. The rawness is fine because the audience is your team, not your customers.
When to Use DemoPolish
DemoPolish is the right choice when:
- Product demo videos for your website — first impressions matter. Visitors judge your product by your demo quality.
- Feature walkthrough videos for marketing — these live on landing pages, emails, and social media. They need to sound professional.
- Onboarding videos — new users watch these repeatedly. Professional narration builds confidence in your product.
- Any video where narration quality matters — if "um, so basically, like..." would hurt your credibility, use DemoPolish.
DemoPolish excels when the content is permanent and public. Your customers, prospects, and visitors will watch these videos. The polish matters.
Using DemoPolish and Loom Together
The best workflow might be using both:
- Record with Loom — Loom's recorder is fast, reliable, and captures screen + audio in seconds
- Upload to DemoPolish — DemoPolish takes your Loom recording and transforms it
- Get a polished demo — AI rewrites your narration, adds professional voiceover, outputs in ~60 seconds
This gives you Loom's recording speed plus DemoPolish's output quality. You don't need to choose.
The transformation:
Your recording: "So, um, yeah, if you click this button here, it sort of opens up the, uh, dashboard thing where you can see all your, you know, analytics and stuff."
DemoPolish output: "Click the Analytics button to open your dashboard. Here you can track performance metrics, view trends, and export reports."
Same screen recording. Completely different narration.
Pricing Comparison
| Plan | Loom | DemoPolish |
|---|---|---|
| Free | 25 videos, 5-min limit, no AI | Free trial |
| Entry paid | $12.50/mo — unlimited recording, no AI polish | $19/mo — 50 polished videos with AI voiceover |
| With AI | $17.50/mo — AI summaries, chapters. NOT voiceover. | $19/mo — full AI voiceover + script rewriting |
| Higher tier | $37.50/mo (Enterprise starts) | $29/mo (Pro) — 100 videos, 10-min max |
Important distinction: Loom's AI add-on ($5/mo extra) provides AI-powered summaries, auto-titles, auto-chapters, and filler word removal for viewers. It does NOT rewrite your narration or add AI voiceover. Your voice stays as-is. DemoPolish's AI completely replaces your audio with professionally narrated voiceover based on a rewritten script.
Feature Deep-Dive
What Loom Does That DemoPolish Doesn't
- Screen recording — Loom has a browser extension and desktop app for capturing your screen. DemoPolish doesn't record anything.
- Instant sharing — Record and share a link immediately. No upload/processing step.
- Comments and reactions — Viewers can leave timestamped comments and emoji reactions.
- Integrations — Slack, Jira, Gmail, GitHub, Notion, and more.
- Team workspace — Shared video libraries, folders, and permissions.
- Massive user base — 21M+ users means most people already know how to view a Loom.
What DemoPolish Does That Loom Doesn't
- AI voiceover — Professional narration replaces your raw audio.
- Script rewriting — AI rewrites your narration for clarity, removing filler words and fixing grammar.
- Audio transformation — Your "rough take" becomes a polished, professional demo.
- Recording-agnostic — Works with uploads from any tool (Loom, OBS, QuickTime, ShareX, anything).
The Real Question: Raw or Professional?
The choice comes down to what your audience expects:
| Audience | Tolerance for "raw" | Recommended tool |
|---|---|---|
| Your teammates | High | Loom |
| Internal stakeholders | Medium-High | Loom |
| Beta users / early adopters | Medium | Either works |
| Website visitors | Low | DemoPolish |
| Marketing campaign viewers | Very Low | DemoPolish |
| Sales prospects | Low | DemoPolish |
See also: 7 Best Loom Alternatives for Demo Videos, DemoPolish vs Trupeer, and the best AI demo video makers in 2026.
Frequently Asked Questions
Can DemoPolish replace Loom?
No. DemoPolish doesn't record your screen — it only polishes recordings from other tools. You still need a screen recorder. You can use Loom as your recorder and DemoPolish as your polisher.
Can I upload Loom recordings to DemoPolish?
Yes. Download your Loom recording as an MP4, then upload it to DemoPolish. The AI will rewrite your narration and add professional voiceover.
Is Loom good enough for product demos?
For internal demos shared with your team, absolutely. For demos on your website, landing page, or marketing materials, raw Loom recordings typically lack the polish that makes a strong first impression.
Do I need both tools?
If you create both internal screen shares (Loom) and public-facing product demos (DemoPolish), yes. Many users find the combination works well: Loom for speed, DemoPolish for polish.
Which is cheaper?
Loom's free plan is genuinely useful for basic recording. But Loom + AI costs $17.50/mo and still doesn't provide voiceover. DemoPolish at $19/mo provides full AI voiceover and script rewriting. For demo-quality output, DemoPolish provides more value per dollar.